IDEAS! IDEAS! IDEAS!
In 2012, IDEO founder and longtime Stanford professor David Kelley took the TED stage in Long Beach and shared a deeply personal story. It was the tale of his own cancer diagnosis, of finding a lump in his neck and being told he had a 40% chance of survival. This was clearly a sobering moment, but he wasn’t sharing the story to seek our sympathy. Rather, he wanted to talk about his resulting epiphany. “While you’re waiting for your turn to get the gamma rays, you think of a lot of things,” he said drily. “I thought a lot about: ‘What was I put on earth to do? What was my calling? What should I do?'”
His conclusion: “The thing I most wanted to do was to help as many people as possible regain the creative confidence they lost along their way.” And that’s what he’s done through his work…
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